CHANMINA BUSKING IN SHIBUYA CROSSING

DISCIPLINE: art direction, graphic design and prop styling
Client: Warner music, Chanmina

Japanese/Korean artist Chanmina
revisits her starting ground.

ABOUT

In her third full length Korean-language 
single “Biscuit,” Chanmina returned to her 
roots by shooting at the worlds busiest 
crossing. The narrative of the MV required a 
guitar case full of money and I was tasked 
to create fake bills as the key prop. 
A challenging task that required me to 
blur the lines between fact and fiction, 
and tread a legal gray zone. This project 
offered a rare opportunity that allowed me 
to combine both my digital and tactile
skills in practice. 

CREDITS

Director: Claryn Chong
Production Company: PUSH Japan
EP / AD: Mike Sunda
Producer: Aime Okamoto
Director of Photography: Gianpaolo Lupori
1st AC: Yuji Suzuki
2nd AC: Andrew Smith
Gaffer: Riki Tsuchiya
Lighting Assistant: Maverick Watanabe, Yasunari Ushio, Takuya Kato
BTS Videographer: Brenden Savi
Art Director: Bernie HitachI
Coordinator: Leo Otake PA: Yuka Arora, Kai Cheney
Driver/PA: Mario Stopford Location